The Scripps Research Institute was recently given a makeover internally to refresh its image for a wider audience. The new brand roll-out refined its core mission and simplified its name to Scripps Research. The graduate department asked COE to design a unique solution to showcase their new brand.
Designed to complement the new brand, COE Design started with designing a series of program brochures and a custom die-cut folder. Our client wanted to use the new brand, but also have a unique look for the Skaggs Graduate School of Chemical and Biological Sciences at Scripps Research. A new curved die-cut folder included an optional clear pocket for a custom flash drive and allowed the pocket curves to showcase the new brochures. The new brand assets; logo, color palette, tagline, and brand fonts, unite the family look across the various printed pieces.
The new look was adapted across the program’s collateral including thank you cards, letterhead templates, imprint shells, bumper stickers, and banners. The design is flexible enough to be leveraged successfully across print and digital projects. We are happy to report the client is beyond thrilled to have a look that elevates the Graduate Program and highlights the quality of education provided at Scripps Research.
COE also designed the graduation series for Skaggs Graduate School of Chemical and Biological Sciences to announce their 27th Commencement. Showing the new look on a laser-cut black linen slipcover, a foil stamped clear gloss logo and blue metallic foil abstract image subtly announce the event. The front image is partially laser-cut so you are able to see a hint of the four-color image beneath. Aligning these two images for a tight registration needed a little extra care and a test run to make it a perfect fit. As you slide the iridescent invitation card out of the slipcover, you can view the full abstract molecular illustration and event information. This abstract image series is part of the Graduate Program’s new design for its collateral and communications also designed by COE Design.
An oversized A8 invitation, personalized table cards and commencement programs as well as outdoor building banners announcing the commencement were also produced. These 28-foot tall banners attach to the Scripps buildings using grommets anchored in place by brushed aluminum rods, which prevent wind disturbance. The black color palette used on the graduation elements reinforce the brand and tie into the new Graduate Program literature.
Founded by Ellen Browning Scripps in 1924, The Scripps Research Institute, is now called Scripps Research. Ranked among the top 10 doctoral programs of its kind in the nation by U.S. News & World Report, the Skaggs Graduate School at Scripps Research offers rigorous training in chemistry, chemical biology, neuroscience, immunology, cell biology, infectious diseases, and numerous other biomedical research areas. A bi-coastal program with a sister campus in Jupiter, Florida, the Scripps Research program immerses students in intensive laboratory research while offering a customizable course curriculum that allows students to match individual research interests while exploring multidisciplinary topics at the interface of chemistry and biology.